Check out this image. Hope it will help you.elements-optimized-lrg.jpg

I believe you have heard of onpage and offpage optimization.
Keep in mind that your online business is associated with it too.
I must say that you set a goal, create a plan and a timeline. And make a full analysis on your site, business and your competitor as well as your target market.
With Google's recent changes to their searches, I'm a big advocate of quality content marketing for building SEO. Google has said their algorithms now read more of the content on the site, and even determine synonyms of words, rather than simply only look at keywords. Content marketing is all about providing fresh, unique, valuable, interesting and relevant content to your audience. Organic marketing like this takes a little time to build up, but will get consistent SEO results in the long run. Plus, you'll build a bigger brand following along the way. Here are some things we work on with our clients...
1. If you don't already have a blog on your website, start one. It's pretty simple to build that page and start publishing blogs each week. 500-700 word blogs are typically the length readers will spend time on, and mix in a longer article every once and a while. If you're not a writer, or have time to write, professional content services like Writers Access will write a blog on your topic for around $50. Get in the habit of publishing new, interesting and relevant content to your audience.
2. Start posting in social channels. Social media is a great way to see what your audience is interested in. Boost more popular posts with a few dollars, and even turn those higher performing posts into ads. Then turn them into blogs as I mentioned above. This can be a great free way to drive traffic and get a pulse on your buyers.
3. Guest write or send in submissions for industry publications that link back to your site. As one comment talked about links, the more reliable links you have directing back to you the better.
4. Finally, make sure your website content is clean and clear. You want it to accurately describe what you do, not only for the visitor but for the search engines reading it. You can plug your website URL into different sites such as spyfu.com, similarweb.com or website grader to see how favorable the search engines view you. Are the keywords listed the right ones you want associated with your product? These will give you good info on how search engines view your site.
CEO, Uproar Group Digital Marketing
Website | Email | Social | Content | Automation
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Exactly the rules of SEO has been changed. You need to know them. You need to focus on high page rank do follow links. This is now my main focus in SEO
Chris
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