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    Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. ... The major social media platforms (at the moment) are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat.


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    Determine your goals. What do you want to get out of your social Web participation? ...
    Evaluate your resources. Who is going to create your content? ...
    Know your audience. ...
    Create amazing content. ...
    Integrate your marketing efforts. ...
    Create a schedule. ...
    Adopt an 80-20 rule. ...
    Focus on quality, not quantity.


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    Social media marketing refers to the process of gaining more visitors or customers by marketing services or products through social media platforms.


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    Social Media Marketing is aimed at getting traffic to your web-site/blog from "social networks." This is done through creation of content which can be shared [that's the real target of SMM] by social media users and hopefully those who get it share it with others.


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    Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic.


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