How do you make Twitter work for you?

[Nags]

I haven't had any success with Twitter yet, but most of the people who are advertising use it and it can be effective.

[Rahul28]

You can choose the ads you tweet from a list of available ads that are updated regularly. You must have at least 50 followers, 100 tweets, and an account that is at least 60 days old to sign up for this service.

[MASTERO]

Define Your Business Goals. ...
Spend Time On Your Username and Profile. ...
Get Going With Great Content. ...
Keep Twitter Unique. ...
Tweet Regularly. ...
Don't Use Twitter Just to Sell. ...
Use Twitter to Listen, Not Just Talk. ...
Be Engaging.

[jayam12]

Define Your Business Goals. ...
Spend Time On Your Username and Profile. ...
Get Going With Great Content. ...
Keep Twitter Unique. ...
Tweet Regularly. ...
Don't Use Twitter Just to Sell. ...
Use Twitter to Listen, Not Just Talk. ...
Be Engaging.

[mithu]

Step 1: Set Up Your Profile. Choose your profile name (aka handle). ...
Step 2: Follow Some People. This is important for two reasons. ...
Step 3: Understand the Twitter Lingo. ...
Step 3: Decide What Content to Tweet About. ...
Step 4: Join Trending Hashtags. ...
Step 5: Maintain Your Channel.

[valluri]

As you can see, if you're an individual with a popular Twitter account, you can make money tweeting. But also, companies can purchase sponsored tweets from influencers to promote their business to a whole new audience of people that want to buy from you. It's a win-win for everyone!