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    Social media has huge potential for branding and marketing. Many people use social media daily for various purposes. Facebook alone has over one billion registered users and this is ripe market to promote your brand. Social media optimization can also create more traffic movement to your website and increase your rankings on search engines


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    Product share on Facebook, Twitter


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    Optimize Your Strategy. Ensure Your Social Goals Solve Challenges. Extend Efforts Throughout Your Organization. Focus on Networks That Add Value. Create Engaging Content. Identify Business Opportunities Through Social. Engage Instead of Ignore. Track, Improve and Market Your Efforts.


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    Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site.


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    Use hashtags.
    Schedule your posts 1-7 days in advance. ...
    Use images. ...
    Post 1-3 times per day minimum. ...
    Be active on at least 3-4 social networking sites. ...
    Use trial and error to determine optimal posting times.


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    Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity. ... SMO is similar to SEO (search engine optimization) in that the goal is to drive traffic to your Web site.


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    Optimize Your Strategy. Ensure Your Social Goals Solve Challenges. Extend Efforts Throughout Your Organization. Focus on Networks That Add Value. Create Engaging Content. Identify Business Opportunities Through Social. Engage Instead of Ignore. Track, Improve and Market Your Efforts.


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    Social Media Optimization (SMO) is a strategic way for building the social media plan which helps you get the targeted audience for your business.
    It help you to maximize your plan of social media
    Strengthen your brand
    Generate leads
    Provide more visibility online
    Help you to connect with right audience
    If you want to use the best platform for social media then in my opinion Facebook is the best platform. Because in this platform you can get the huge audience reach and making SMO strategies is also easy in this platform .


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    Search engine optimization (SEO) is a set of strategies with the broad goal of bringing more people to your website the first way, by improving your search engine rankings. Social media optimization (SMO) can be one part of SEO—but it also contributes to all three ways people find you online.


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    Optimize Your Strategy. Ensure Your Social Goals Solve Challenges. Extend Efforts Throughout Your Organization. Focus on Networks That Add Value. Create Engaging Content. Identify Business Opportunities Through Social. Engage Instead of Ignore. Track, Improve and Market Your Efforts.


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