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    Panda is the official name of a Google algorithm update developed to ... This quote about low-quality content is especially important: ... Word count is another aspect of Panda that is often misunderstood by SEO professionals.


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    The Penguin algorithm update came the following year, in 2012. While it shares a central tenet of Panda in that it seeks to show users better, more useful results, it does so by attacking a different strain of unsavory sites. Specifically, it focuses directly on the backlink profiles of the sites it is ranking.


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    The stated purpose of the Google Panda algorithm update was to reward high-quality websites and diminish the presence of low-quality websites in Google's organic search engine results.


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