Marketing strategies can also communicate an overall value to their customers. In many cases, this is the core of building equity or good will in your target markets.

Relationship Marketing
Transactional Marketing
Scarcity Marketing
Word of Mouth Marketing
Call to Action (CTA) Marketing
Viral Marketing
Diversity Marketing
Mass Marketing
Undercover Marketing
Seasonal Marketing
PR Marketing
Online Marketing
Email Marketing
Event Marketing
Offline Marketing
Outbound Marketing
Direct Marketing
Inbound Marketing
Content Marketing
Direct Marketing
Niche Marketing